Google #SmallThanks

As part of the ongoing Google #SmallThanks consumer campaign, we celebrate most-loved local small businesses in 10 markets, by using real customer photos/reviews/videos found on on Google Maps. To find the “most-loved” local small businesses — mind you, there’re 28 million of them listed on Google Maps — we engaged some brilliant data scientists to look into a business’ ratings, number and quality of 5-star reviews and other determining factors in order to select them. These bite-size pieces of gratitude were then put together as 6 and 15 second online spots.